Jetblue

Discuss the trends in the U.S. air lane industry and how these trends efficiency rival a companys strategy The airway industry is face with many trends that impact on a companys strategy. Among the trends are information technology, economic s embarrasseddown/rising rave fuel prices, new entrants and rising agitate cost. The revolution in information technology impacted significantly on the trading operations of airlines. Though thou lamentable was the pioneer in this regard, by means of the introduction of electronic tickets, competitor airlines subsequently invested heavily in technology. Such technical advancement placed a circulate of financial commit on the operations of kibibyte Blue. The airline industry continues to determine the effect from the U.S economic softeneddown and dress up of oil color oil/jet fuel prices, which have travel to go into numbers with no predictable end in sight. The slow economic growth has compelled both business and single t ravelers to burn off back on travel expenditure thereby stimulate airlines such(prenominal) as Jet Blue to educate animation conservation measures, targeting specific markets and exploring the possibility of partnership with separate airlines. colligate to the volatility of jet fuel prices is the increased in opposition posed by new entrants to the airline industry.

impudent entrants such as Virgin America are span the contestation by offering lower fares to customers. Such a strategy pose a great threat to the operations of Jet Blue whose major strategy and survival is the low airfares offered. Lastly, th e emf for increased labor cost as a impres! sion of the possible future shortage of pilots predicted by the planetary strain Transport Association will impact negatively on future expansion programs of smaller airlines such as Jet Blue. Discuss Jet Blues strategical nip anterior to 2008 Jet Blue strategic intent prior to 2008 was to use low fares and entertaining planes to build a devote and committed clientele, provision of excellent customer service and purpose of...If you want to get a full essay, revision it on our website: BestEssayCheap.com

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